Jon Israel Talks NIL Deals and the Added Value of Social Media

12 July 2021 Digiday News
Contributing to a recent Digiday story on the changing NCAA landscape, Foley partner Jon Israel says that most name, image and likeness (NIL) deals will have a social media component. “This doesn’t mean that student-athletes not active on social media will be excluded — there will be traditional opportunities available — but their visibility and value will be enhanced by a social media presence.”

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