The Value of Patents in Distribution and Franchise Ecosystems: Gaining Competitive Advantage Through Intellectual Property Assets

Manufacturers and distribution networks may be leaving a great deal of value and profit on the table by neglecting to leverage their assets through patents on their intellectual property. Do you have proprietary processes, systems, software, logistics, apps, tools, or other functional or ornamental designs that could shield the competition from cutting into your market share by employing assets that just might belong exclusively to you? Are you sure that you can even recognize what you potentially own, that could potentially be patented? Let’s explore how you can protect your competitive advantage using patents. Please join Foley IP attorneys Eric Sophir and Gary Solomon, who will provide a primer on patenting for franchisors, distributors, and manufacturers with distribution networks, moderated by Distribution & Franchise attorney Michael Lockerby, who will help to focus the discussion on D&F industry–specific applications of patent law.

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