Foley & Lardner LLP is proud to have served as U.S. legal advisor to Montreal-headquartered Sharethrough (f/k/a District M) in its merger with global independent ad tech company Equativ. Foley first represented District M in its acquisition of San Francisco-based Sharethrough in 2021 – the enterprise rebranded under the “Sharethrough” name and has since grown into one of the world’s top independent omnichannel ad exchanges.
With more than 720 employees, 18 countries, and a combined net recurring revenue above $200 million, the unified entity will provide advertisers and media owners with an independent, vertically integrated alternative to walled gardens, addressing the growing industry’s need for heightened efficiency and innovation on a large scale.
The Foley M&A deal team was led by partner Chris Rasmussen and included significant contributions from partners Jordan Bergmann, Belinda Morgan, John Litchfield, and Sarah Null, as well as associates Andrew Del Real and Amelia Dahl.
