Privacy advocates’ concerns over the collection and use of personal data by companies like Apple and Google are likely to snowball unless changes to the current Internet model are made. The fact is that users freely give away their privacy rights by agreeing to countless unread contracts that are prerequisites to using the services they’ve come to depend upon.
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Since few people bother to read Privacy Policies, Terms of Service or Click Wrap Agreements, is it any wonder that social media sites, search engines, and providers of cell services ask for and receive carte blanche rights to our whereabouts, along with other personal information?