AdvaMed MTLI Audio Conference

On June 14, 2007, Mark Waxman presented at an AdvaMed MTLI Audio Conference on “CME Programs – Guidelines and Pitfalls for Sponsorship and Support.”

Topics discussed included the following:

• Why sponsor CME programs? What are the benefits to providers and to sponsors?
  
• What is the dividing line between education and promotion?
  
• What are the differences between formal CME programs and non-physician continuing education programs with manufacturer involvement?
  
• What are the risks of off-label promotion?
  
• What control does a sponsor have over CME program content?
  
• How does one draft the most equitable and productive Letter of Agreement between industry sponsors and CME providers?
  
• How can companies reduce their exposure to regulatory concerns?

Speakers:

• Sandy C. Kalter, Senior Legal Director and FDA Counsel, Corporate Legal/Regulatory, Medtronic, Inc.
  
• Sue Seferian, Senior Counsel, Johnson & Johnson
  
• Mark Waxman, Partner, Foley & Lardner LLP