Ganoza Quoted on Legal Challenges for the Fashion Industry in Miami

Partner Laura Ganoza was quoted in an article published in the Spanish edition of the Miami Herald, El Nuevo Herald, on March 31, 2014, titled “Los Desafios Legales de la Industria de la Moda en Miami,” which translates to “Legal Challenges to the Fashion Industry in Miami.” Ganoza explains trials faced by fashion designers and manufacturers during a time of rampant industry growth. She was quoted saying, “The first challenge young designers will face is establishing their brand. The designers focus more on the creative aspects and not on the business. However, both elements go together. It is not beneficial to be creative if you are not protecting your brand.”

These challenges, as well as current trends, were addressed at a recent event held by the firm titled “Custom-Made Counseling for the Miami Fashion Industry,” as part of the Legal Innovation Hub® for NextGen Manufacturers.

The event was co-sponsored by The Beacon Council, Ai Miami International University of Art & Design and The Fashion Group International, Inc.