Gregory A. Marino

Special Counsel

Gregory A. Marino

Special Counsel

Greg Marino offers clients significant commercial transactional experience, particularly in the sports and entertainment industries. His main areas of focus include sponsorship, media rights, endorsement deals, general corporate structuring, and mergers and acquisitions.

Greg also has notable experience in the emerging field of name, image, and likeness regulation, for which his counsel is sought throughout the college sports ecosystem, including by “Power 5” conference universities, brands, third-party “NIL collectives,” and even “blue chip” student athletes.

In addition, Greg has significant experience related to state and federal gaming regulation, including sports mobile betting, fantasy sports, and iCasino gaming. He is also active in the field of digital assets, where his work includes advising NFT platforms and digital token exchanges both on general corporate matters and federal securities law.

Greg’s clients also rely on him for outside general counsel to advise on legal and managerial issues such as human resources, employment, corporate governance, and investigatory matters.

Prior to joining Foley, Greg served as an associate attorney at a boutique New York sports litigation firm where he provided legal representation to clients in the entertainment and media industries. Greg also provided contractual and corporate governance services while acting as outside counsel for small and emerging entertainment properties. Earlier in his career, Greg worked for the New York Yankees, where he helped develop the company’s live-event business sector across a range of entertainment disciplines, including college football, professional boxing, and international soccer.

Awards and Recognition

  • Best Lawyers: Ones to Watch – Entertainment and Sports Law (2024)


  • Member, Business Litigation & Dispute Resolution Practice Group
17 August 2023 Honors and Awards

Foley Attorneys Recognized in 2024 Best Lawyers in America

Foley & Lardner LLP proudly announced today that 236 of the firm’s attorneys across 20 U.S. offices have received recognition in the 2024 edition of The Best Lawyers in America©.
08 March 2023 Article

The NIL Presumption: Is the Newest NCAA Measure a Boon for Enforcement or the Next Front for Legal Challenge?

The Name, Image, and Likeness era of college sports has brought headlines, rumors, and dollar signs, but little in the way of NCAA enforcement.
04 November 2022 Article

NCAA updated guidance on institutional involvement in NIL: An explainer

On Oct. 26, the NCAA Division I Board of Directors released updated name, image and likeness regulatory guidance titled “NCAA Division I Institutional Involvement in Student Athlete NIL Activities.”
06 October 2022 In the News

Gregory Marino Quoted in Reuters on SCOTUS Alston Decision

Foley & Lardner LLP Special Counsel Gregory Marino is quoted in the Reuters Tax article, “The Tax Implications of College Collectives, NIL Deals,” discussing the impact of the U.S. Supreme Court’s 2021 decision in NCAA v. Alston that removed limits on student-athlete reimbursements and pay for certain expenses.
30 September 2022 Article

Clearing the NIL Air: Is it Permissible for NIL Contracts to Provide for Termination If the Student-Athlete is Not Enrolled at a Specified School?

09 September 2022 Deals and Wins

Foley Advises The Varsity Collective Charitable Fund, Inc. in Launch of NIL Platform to Connect University of Wisconsin-Madison Student-Athletes

Foley & Lardner LLP advised The Varsity Collective Charitable Fund, Inc. and VC Connect, LLC in launching its new platform,, which will aid the University of Wisconsin-Madison student-athletes in monetizing their name, image, and likeness (NIL).