American Conference Institute's (ACI) Sales and Marketing of Medical Devices Conference

Senior Counsel Lena Robins will be speaking at the American Conference Institute's (ACI) Sales and Marketing of Medical Devices conference on November 12-14, 2007 in Chicago, Ill.

Ms. Robins will be speaking with John Patrick Oroho, Principal at Porzio, Bromberg & Newman, PC from Morristown, NJ on Tuesday, November 13, 2007 beginning at 11:45 a.m. CT. Their session is titled "State Law Compliance: Staying Abreast of New Developments and Enforcement Actions."

Topics include:

• Analyzing the landscape of state laws that affect the sales and marketing of medical devices
• Avoiding state false claims and anti-kickback liability
  • Tracking trends in new and old legislation
    • Illinois AG brings suit for referral scheme
  • Understanding how the Deficit Reduction Act may mean increased chances of state FCA liability for your client
  • Establishing policies and procedures for dealing with inconsistent state laws
• Monitoring proposed state legislation
• Implementing procedures for staying on top of obligations under new state initiatives
• Determining the extent to which pedigree laws have affected and will continue to affect device manufacturers
  • Reviewing legislation - FL, CA, NV
  • Interpreting and defining “manufacturer,” “wholesaler” and “re-packager”
• Complying with California Law SB 1765 and other similar state compliance program initiatives
• Anticipating marketing disclosure laws for the medical device industry
  • Enforced spending limits and monitoring and reporting requirements for spending
• Dealing with federal preemption