Foley partner Kyle Faget, co-chair of the Medical Devices & Equipment Area of Focus within the firm’s Health Care & Life Sciences Sector, is speaking on the panel “Exploring the Subtleties and Safe Zones of Off-Label Communications — Part 2” during the American Conference Institute’s FDA Boot Camp program on Thursday, March 26.
Medical and market access teams must inform without implying. This session delineates scientific exchange, health economics and outcomes research (HEOR), and payer communications so field conversations support care and the brand without drifting into misbranding.
Topics of discussion include:
- Differentiating scientific-exchange lanes and structuring medical-information responses.
- Deploying HEOR and safety communications and maintaining alignment with evidence.
- Anticipating attorney-general and plaintiff scrutiny and reducing litigation exposure.
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